olympic logo

the london olympic organizing committee released the official logo for the 2012 olympics today. when somebody in my office showed it to me i thought, "i can do better than that." so i created my own logo.

the logo is based on the map of the london subway system. the overall shape represents the bouquet the winners receive with their medals during the medal ceremony. london is placed at the bottom as a label for the stop where all the lines, representing the people of the world, come together, just as everyone will come together for the olympic games. i chose a type face that uses a circular "O" to reflect the shape of the symbol representing where lines and people intersect.

tell me what you think.

rock, rock, rockaway beach

saturday morning adrianne, harrison, iliana and i hitched a ride with andy down to rockaway beach. it took a little while to wind our way through queens but we got there and quickly set up our spot on the beach. we brought along plenty to entertain ourselves with. while the girls read, harrison and i threw a football, imitated pitchers, juggled, played one-man badminton and watched crazy drunk girls run around the beach; all the things one hopes to do on the beach. andy, in the meantime, was on a conference call. eventually andy joined us with enough time for some touch football.

it was a lot of fun. was it better than long beach? hard to say, but i was glad to get out there, if only for the new york experience and as an excuse to endlessly listen to the ramones' song.